How do you leverage digital marketing capabilities to get your business back on track in 2020? It’s been a tough 90 days for many entrepreneurs, both big and small. I’ve had a number of lengthy conversations with a wide range of CXOs. They feel challenged by the current market conditions….
When you think of a Chief Data Officer, do you think of Warren Buffett? I think this new role in organizations can learn a lot from Warren Buffett. I believe the CDO may become the most challenging role in the organization. Who better to learn from than Warren Buffett?
In marketing communications, the best quality goes unnoticed–as it should. Here’s why.
How do you select the organizations that create the best synergies in the markets they are entering? What can you do to develop an edge when you’re buying a business? How can David successfully take on Goliath in M&A activities? Let me share the M& A mindset I’ve learned in…
To create successful marketing messages, you must know your market. Sounds simple, doesn’t it? How well do you know your market? Most successful entrepreneurs understand their markets or they couldn’t remain in business.
What skills do you look for in a strategic account manager? What skills are required to acquire, build, and grow a successful strategic account program? How do you avoid the questions, “Why do so many of the people I choose fail to make a significant impact in our strategic account…
How can you keep your business growing? How do successful entrepreneurs continue growing their businesses year after year? These executives have discovered that if they hope to grow their business significantly, they need to grow as well. Many successful clients have gone from stage two businesses with revenue of $10…
What are the key elements to build a successful advisory board? How do you find the right individuals who can help you increase your business’s success? I have been on advisory boards for over twenty years. I’ve helped many of my clients find the right people that can help them…
Having spent over 20 years working in strategic accounts in many different emerging industries, I’ve learned much about what makes a profitable strategic account. I would love to tell you that it’s the outstanding strategic thinking sales leader who ensures that key accounts continue to grow and thrive over time….
The first key to building a strong key account program is to invest time to better understand your partner’s business. With over 50% of executive leaders feeling there must be a better way, I thought I’d give you several ideas to help you choose the right clients for key account…