increase profits

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Wanted : New Market Leaders

Between social media, reality television, lower cost video and distribution systems, we have seen the rise of many celebrity business leaders.  All you have to do is go to YouTube to uncover tens of thousands of entrepreneurs selling their goods and services. But does it work?  In a word, yes,…


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How to Tell Good, Compelling Stories To Build Your Business

When E. F. Hutton Speaks, People Listen. Do you remember that commercial? Everyone stopped what they were doing to listen. That’s what happens when people tell stories or share something that relates to others, we all listen a little more intently, we lean in a little closer. When you’re reading something…


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Watson, Come Here, I Need You!

Thus starts the mystery of the mobile app featuring Sherlock Holmes, Dr. Watson, and A Game of Shadows.   Last week we talked about the mobile revolution and I shared several startling facts about how mobile is going to change the way we do business and the way we experience the…


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Are You Stuck In Your Business?

Do you ever get stuck in your business? Not sure what the next thing is, what the next service is you want to offer, what the next product or products need to be, or when the next marketing sequence needs to go out?  It happens to all of us. Here’s…


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Are You Overlooking This Passive Income Stream?… Like Most Business Owners

Do you want to make more money while working less? We’re always looking for additional income streams in our businesses and ways to do things that generate money but don’t create more work. You’re busy and have enough work to do between staff and everything you’re managing in your business….


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The Value of a Lifetime Customer

I’ve been in and around the business world for almost 30 years, and I can tell you that while most savvy business owners understand that it’s important to maintain good relationships with their customers and keep them repurchasing for many years, most would be hard-pressed to give you a dollar…


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Selling Online, Selling Offline: What’s the Difference?

Ever since I created Unlock The Game™, one of the first questions people always ask me is, “Does Unlock The Game™ apply to online selling?” I’ve been holding off on answering that question because I wanted to get enough experience under my belt with my own online business so I could…


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Now That’s Customer Service

For a lot of people, fountain pens are a thing of the past, old fashioned and out of date. For many more, they are the preferred writing utensil. And, then there are those who just don’t know because they’ve never had the privilege of writing with a really nice fountain…


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Conclusion of The Power of the Mastermind

The first part of this blog explained what a Mastermind group is. This second half explains how to use a Mastermind group to achieve its full advantage. Having supportive accountability partners is a must if you want to keep your goal in mind and achieve that goal. It is imperative…


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7 Deadly Sins of Sales Professionals

Before I begin with this weeks blog I want to share with you a concept that I remind all of my clients and newsletter members of every single month, The Art of Translation. As readers and serious students of sales, deal flow, business and the sales presentation, your focus while…