how to grow your business

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Do You Say Yes to Life?

How do you say yes to life? What gives you the courage to do the things you do with you life and gifts? Where does your passion align with a greater purpose?  It’s Easter Week and I’d like to share why I chose to allow another person help me choose my life purpose. It’s a…


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Shifting Your Mobile Marketing Strategy

What do you need to do to use mobile to its greatest advantage?  Before you start developing your mobile solution you might find it helpful to consider how marketing is evolving.  You might consider several elements of your marketing strategy as you begin developing your mobile experience for your best…


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How Do You Sell Potential Clients With Better Stories?

We spend so much time and effort building our businesses we sometimes forget what makes our business unique. We think everyone knows our story so we fail to share it again for new clients and customers. One thing I learned from writing over the years is there are always new…


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How Mobile Friendly is Your Brand?

So what’s your story? We’ve been talking about all the great qualities that mobile technologies possess, but haven’t gotten down to the most important factor to consider when looking at what mobile can do for you as a business. Mobile provides a great opportunity to tell your story. It allows…


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Is Mobile the Next Big Thing for Boomers?

So, you tell me that people over 60 don’t use current mobile technologies. Only 30% (ages 47-56) of younger boomers and 28% of boomers between ages 57-67 are currently using mobile and smart phone technologies. Now, when you look at the saturation of earlier generations, you might wonder why you…


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How to Begin Building Your Mobile Strategy

For many small and midmarket organizations, mobile can be a giant killer. So how do you leverage technology to get the results you are looking for with mobile?  Since this is the first Mobile Monday, I thought it might be helpful to share with you how mobile can help you…


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How Do You Identify Your Best Mobile Opportunities?

How much of an impact does mobile have on your business?   If you’ve been reading business publications you know that mobile technologies are changing the way you do business today and it looks like it will continue evolving as we continue building out infrastructure to support new technological capabilities. I…


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How do you create your lasting vision?

What makes a leader’s vision last the test of time?  Why is it so important that you build a vision that lasts beyond your leadership tenure? If you look at great organizations you soon discover that they play a bigger role in their world than the other organizations in their…


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How to Create Impact with Your Marketing Message

How does your vision impact your market positioning? Last week, we talked about being a visionary and the benefits you can gain from it. I got several notes from clients who said I left out a step in the process of becoming a visionary.  They suggested to me that if…


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Are You a Visionary?

What does a visionary leader do that most other leaders don’t?  Do I have to be a visionary leader to create breakthrough products and services? Why do I need to be visionary? These are some of the questions I hear from my clients.  Over the past 25 years, I’ve worked…