How do you create a mobile strategy that helps you leverage the unique technology it provides? The biggest challenge of mobile is how it changes the way you do business. For mobile to provide the greatest benefit it must complement your overall business strategy. Over the years I’ve worked on…
So what’s your story? We’ve been talking about all the great qualities that mobile technologies possess, but haven’t gotten down to the most important factor to consider when looking at what mobile can do for you as a business. Mobile provides a great opportunity to tell your story. It allows…
So, you tell me that people over 60 don’t use current mobile technologies. Only 30% (ages 47-56) of younger boomers and 28% of boomers between ages 57-67 are currently using mobile and smart phone technologies. Now, when you look at the saturation of earlier generations, you might wonder why you…
For many small and midmarket organizations, mobile can be a giant killer. So how do you leverage technology to get the results you are looking for with mobile? Since this is the first Mobile Monday, I thought it might be helpful to share with you how mobile can help you…