Many business owners think they have to sell on one thing and one thing only – price. This is absolutely the right path to take if you want whatever the product or service you offer to be treated like and thought about as a commodity by your clients and prospects….
A squeeze page, also known as a landing page, is a single paged website that is designed for one reason and one reason only…and that is to get a prospect to leave their name and/or email address in exchange for something, some offer, you made them and they want. For…
This is an article the ladies will relate to and the guys might learn a little about a subject they didn’t necessarily think they needed to know about. Stick with it though. There is a business and marketing lesson in all this. Make-up isn’t something I consider myself an expert…
How many “Ideas That Don’t Fit” have you discarded in the last month, six months, year? By slavishly following the others in your industry, you may be holding yourself back. Read on to learn more. Here is part 2. The Huge Mistake, Part 2 by Dan Kennedy Based on a…
Most business books counsel that an intense focus on your business is required to be successful. This is probably one of the most common myths in the business world. Sometimes you have to look outside your business to find the next big trend. I’ll be traveling quite a bit this…
Author Keith F. Luscher How many of you remember the first Superman movie from 1978 with Christopher Reeve and Gene Hackman? It is still one of my favorites. One of the interesting details I remember so vividly from the film occurs just after young Clark Kent, upon discovering a glowing…
I’d like to take a few moments to thank all of you that have taken the time to come to my blog, read what I have to say, and share it with your friends and followers. I think for most of us, it’s been a long and challenging year. But…
Making Your Goals Count by Jim Rohn (Excerpted from Week 7 of the Jim Rohn One-Year Success Plan – S.M.A.R.T. Goals by Jim Rohn) As we enter into this New Year we all tend to have a heightened sense of the opportunities and possibilities that 2007 can bring. The need…
What are you doing right now? Are you happy doing it? Is this what you wanted to do today? Had you thought about what you wanted to accomplish today? Are these questions you’ve asked yourself? Are you aware of the questions you ask yourself through the course of the day,…
Author Keith F. Luscher Phil Reese, vice president of Small Business Payroll Services, LLC in Columbus, Ohio had a problem not unlike what many of you may be facing. “For a number of years,” Phil says, “we did very well driving new business purely on referrals. But as the economy…