Content is Capital.
Content marketing is not an expense–it’s an investment. With countless channels for distribution, good content truly is capital that can fuel your business.
Sales
"I Want to Start a Blog. What Should I Do?"
“I want to start a blog. What should I do?”
I have been hearing this question quite a bit lately from people in a wide range of professions. It’s a good one to be sure, however before I answer it, I would need to counter it with a follow up question:
“Why do you want to blog?”
Buying Signals: The Crossover Between Sales and Dating
As I was giving one of my friends (call her Brenda) a lift to pick up her car from the garage, her ex messaged her on her phone and proceeded to respond. Just then it dawned on me what was happening here: she was sending him buying signals.
Five Tips for the Networking Newbie
Recently a friend of mine (who has decided to start looking for a new job) decided to attend her first networking event. It was an after-hours social mixer that was bound to have a pretty robust attendance. “Any advice for a networking newbie?” she said. Here’s what I had to share, which are really in the form of mistakes to avoid.
Fear of the Ball
Spring is now here and many of us may find ourselves spending quite a bit of our evening and weekend time watching our kids play baseball, softball and lacrosse, just to name a few. It reminds me of an indicent from a few years back…
How to Get the Right LinkedIn Recommendations in Four Steps
If you don’t have enough quality LinkedIn recommendations, how can you get them? We have boiled it down to four simple steps.
Not All LinkedIn Recommendations Are Created Equal
When it comes to LinkedIn Recommendations, the nature of the relationship with a contact recommending you is very important. It is best to have people who can attest to two primary factors: your integrity, and your results.
Don’t Wait for Change: Change Yourself
When in a negative state, you can’t wait for change. You must change yourself. For some of us, it seems impossible—indeed it is a skill I continue to work hard to develop myself (especially in the early mornings). Some days it’s easier than others. But like anything, it requires practice.
Rest in Peace Leonard Nimoy…Live Long and Prosper.
As you have likely heard by now, last Friday, February 27, we received the news of the passing of Leonard Nimoy, who truly gave the Star Trek character of Mr. Spock so much substance.
Out of Your League? Join the Club (We’ve Got Jackets).
A while back a friend of mine (a young and very attractive woman) told me about the shortest blind date she ever had. The man arrived at her door to pick her up, took one look at her, said he needed to run to Wal-Mart to get something and never returned. He later told her in an email: “You’re out of my league.”