CEO

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How to Get Great Publicity for Your Growing Business

How do you get noticed by the media among all the businesses that are out there sharing their messages? I’ve spent the last 20 year working with both large and small businesses to help them get the attention of the right people at the right time. I think there are…


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Be Bold

So why do few leaders stand out from the crowd? If you want your organization to stand out BE BOLD.  We’ve talked about becoming a market leader, so what. What you really need to do is become the most fascinating person in your market.  So how do you do this? …


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Why you must be your market’s most visible leader

Last week we talked about how you can become a market leader using some simple strategies to position you and your business as a leader of your market. I’ve worked with many early stage businesses and technologies and have discovered the earlier you begin putting this foundational element into place,…


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Three Rules For Turning Stress Into Success

1. Accept the Unchangeable – Everything that has happened in your life to this minute is unchangeable. It’s history. The greatest waste of energy is in looking back at missed opportunities, lamenting past events, grudge collecting, getting even, harboring ill will, and any vengeful thinking. Success is the only acceptable…


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So What’s Your Story?

I’m a great believer in the power of stories.  If you look at all the recent stories of breakthrough products and services of the past five years, you will uncover a missing ingredient that is seldom talked about and almost never shared among marketers. When it’s shared in a public…


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Selling Online, Selling Offline: What’s the Difference?

Ever since I created Unlock The Game™, one of the first questions people always ask me is, “Does Unlock The Game™ apply to online selling?” I’ve been holding off on answering that question because I wanted to get enough experience under my belt with my own online business so I could…


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Conclusion of Making Your Goals Count in 2012

The first section of this article looked at preparing for the new year by evaluating and reflecting and looking at your dreams and goals. Now, let’s get SMART about your goals and become accountable for achieving them. 3. S.M.A.R.T. Goals. S.M.A.R.T. means Specific, Measurable, Attainable, Realistic, and Time-sensitive. I really…


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Making Your Goals Count in 2012

As we enter into this New Year we all tend to have a heightened sense of the opportunities and possibilities that 2012 can bring. The need for goal-setting becomes more obvious and clear. And the great thing about goal-setting is you can keep it as simple or get as elaborate…


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The Power of the Mastermind

Napoleon Hill introduced the world to the concept of the Mastermind in is classic book “Think & Grow Rich” In it he explains the Mastermind as… “The coordination of knowledge and effort of two or more people, who work toward a definite purpose, in the spirit of harmony.” He continues…


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Finding Your Extraordinary Partnerships

One of the most rewarding partnerships you can create is with a non-profit organization that can use your skills to enhance and expand their reach in the community. Most non-profits are eager to work with those that bring business skills and knowledge to their groups. Study after study has shown…