creating business success

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How to Take Care of the Ridiculous Customer

Previously, I’ve talked about the L.E.A.R. method for helping upset customers. L – Listen and don’t interrupt E – Empathize with something like, “I can understand why you’re upset.  I would be upset too.” A – Ask – What can I do to make you happy? R – Resolve –…

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A Big Structural Change That Will Fuel SMB Growth

The government should support SMB and light a fire under job growth by dismantling the public school system and dragging it into the modern age.  The Powers That Be are not going to take to this idea willingly.  We shouldn’t let that stop us from demanding it, though.  Let’s demand…