This week’s guest blogger is Bob Leonard of acSellerant. I’m pleased to introduce Bob to the readers of the Market Leadership Journal. I learned about Bob while working on a project for one of my MSP clients. Bob brings significant experience to the B2B space and has worked with many leader technology businesses to help them grow to the next level. This week, on Wednesday, Bob is going to be sharing his thinking on why your business must explore social media to grow your business. He will share the strategies that have helped his clients successfuly move into social media. At the end of tommorow’s blog, he will offer a white paper that many of you have been asking for and I’ve asked Bob to share with you. So check back tommorow to read Bob’s guest blog and get his white paper on the evolving role of Cloud services in your business. Here’s Bob’s biography. Make sure you come back on Wednesday to read his blog.
Bob Leonard is the managing consultant at acSellerant. He’s a veteran B2B marketer with stints as a marketing executive at Interleaf, GTE, and EMC. Prior to that, Bob worked in Sales and Sales Support at Digital Equipment Corp. Today Bob works with SMB (20 to 100 employees) B2B IT providers (ISVs, MSPs, SIs and VARs); helping them grow their businesses, navigate an evolution to Cloud Services, and maximizes valuations in anticipation of a business sale.