social media

Let’s say you attend a business function and meet Jane, a successful business owner. You can trade business cards with her, and go back to look up her online profile. You find it! Next to her name is her title, the company, and how many years she has been there. But there is nothing else; no photo, and a minimal description of the company. Oh yes, she has five connections. “How in the world did she become soooo successful?” you ask yourself. There MUST be an explanation!