Can Leadership Change The Way You Sell Technology?

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With IT Software and technology starting to grow again is it time to bring out your new secret weapon in the marketing war? Your CEO can provide your technology company with an additional dimension to you marketing effectiveness.  I examine this marketing strategy and share why I think its time for you to get you CEO to partner with you best clients.

The blog is postet at Extraordinary Partnerships Can Leadership Change the Way You Sell Technology? Does your CEO know your clients and potential customers?

About the Author

Tripp Braden partners with entrepreneurs and senior executives on their high engagement C-Suite communication and content marketing strategies.

I believe client education is the best way of building trust and long term sustainable growth.

My consulting practice focuses on second stage entrepreneurs, technology organizations, and senior level business executives. I partner with clients to develop high impact C-Suite communication and account based marketing strategies.

My work with many Fortune 1000 organizations helps smaller and mid-market businesses benefit from leveraging account based marketing strategies.

If you’re interested in learning more, contact me at or send me an invite on LinkedIn. You can find Tripp’s Serving Leadership blog at Empowering Serving Leaders.

Tripp Braden – who has written posts on Market Leadership Journal.

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